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Clean15

The Clean15 is a leader in open innovation and clean technology proliferation. It connects sophisticated large Global 1000 company clients, small and mid-sized companies, joint ventures and licensing opportunities to clean tech providers and companies.

Brief project info

The Clean15 is a leader in open innovation and clean technology proliferation. It connects sophisticated large Global 1000 company clients, small and mid-sized companies, joint ventures and licensing opportunities to clean tech providers and companies.

Dwayne Matthews created the Clean 15 with the single objective of starting platform paradigm shifts in the way we use global resources. The Clean 15 leverages the Diffusion of Innovation Theory, which states that approximately 15% adoption of an innovation is needed to shift entire social systems. Dwayne decided that a 15% adoption rate of clean technologies and sustainable practices into industrial and social systems would create the environment and the focused momentum for a paradigm shift to a more sustainable global future. The concept of the Clean 15 uses entire social and industrial systems themselves to create change.

Clean15 and Dwayne Matthews hired Ricardo McRae to build his brand, his website, his online presence and his core messaging.

Testimonial

Dwayne Matthews“Ricardo has worked with my company on our re branding project and his insight and advise was critical to its massive success. He was able to take all of our thoughts and values and translate them into our brand. He is very talented and delivered on time every time. I have recommended Ricardo for many jobs and will continue to do so. I believe that he is a tremendous asset with respect to branding, websites and business advise.”

Dwayne Matthews | Executive Director of d&a Canada

Highlights

 Partnerships

Our of the work and online presence made possible through Ricardo McRae’s work, Clean15 was invited to partner with N.A.S.A as well as Procter & Gamble inside of 360 days.

tick_16 $60K in Awards

The launch of the Clean15 website and online presence attracted enough clean technology companies to full two rounds of pitch competitions, that awarded $60,000 in value to its winners.

Other Work